Virgin Media has launched a new ad campaign that mixes online gaming with emotional connection and product placement. After Jade defeats Jake in a battle, they team up in the game and end up spending a lot of time together virtually. They slowly develop feelings for each other during the game, but when it ends, Jake feels a bit lonely. The pair finally decide to take their relationship to the next level and meet face-to-face on a video call.
The focus of complaints were two website ads and a sponsored search engine ad. Cabled areas only. Fastest broadband download speeds widely available to consumers according to — Ofcom reports. Virgin Media defended the ads, saying that as all existing Mb customers were notified they had not been misled. It had also made clear the speed doubling programme would take 18 months to complete and that the upgrade would happen area by area. The Advertising Standards Authority ASA said that the text suggested all Virgin customers would have their broadband speed doubled and that the exemptions directly contradicted the main claim.
Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube. The ad stars cartoon Mexican mouse, Speedy Gonzales, as the face of Virgin's superfast broadband. Food artist Prudence Staite created the 5mx4m billboard using ten types of locally sourced cheese and black peppercorns. It took a team of 13 artists, ten days to create in a chilled studio. Ambient advertising.
The telecoms and media company was formed out of the merger of NTL, Telewest and Virgin Mobile in , unveiling its Virgin Media brand the following year. Below are some of its advertising highlights since then. The year-old from Wiltshire caught the attention of the record label by posting videos of herself performing acoustic cover versions of popular songs on YouTube.